Sports fans around the world can now watch a multitude of International Federation of American Football (IFAF) games and tournaments live on IFAF.TV.
The worldwide governing body of American Football kicks off streaming on its all-in-one OTT platform developed in partnership with SportAll at the IFAF Americas Flag Football Championships in Charlotte, NC, from July 5-7.
IFAF.TV will make live action available internationally in conjunction with streams and broadcasts provided by nations hosting IFAF events and their own domestic competitions, and alongside valued partners such as The Olympic Channel.
The continental flag football championships being hosted by the United States, Ireland and Malaysia this summer will feature prominently, along with multiple men’s, women’s and U19 tackle tournaments being played across Europe.
Watch live on IFAF.TV. IFAF Americas Flag Football Championships Day 1: July 5, 15:00 CET (3 pm, 9 am EDT)
“We are very excited to empower our federations, who will now have the IFAF.TV streaming platform at their disposal for all games and competitions,” said IFAF President Pierre Trochet. “Our members will have free use of the IFAF platform to stream as they wish, including a pay-per-view option, and will retain the opportunity to secure their own domestic broadcast partnerships.
“Fans of flag and tackle football around the world will have more games than ever before available to watch on our platform.”
IFAF has agreed a three-year partnership with SportAll, which builds turnkey applications that allow rights holders to broadly distribute their content, control their data, and know their fans, to develop IFAF.TV. Through its multi-sports application SPORTALL.TV, available on a global basis and featuring more than 70 sports, Sportall aggregates in one destination all the apps designed for its partners enabling them to immediately benefit from a community of more than one million registered users.
The first live streaming coverage on IFAF.TV will be the IFAF Americas Flag Football Championships, which open with a stunning match up on Wednesday, July 5, when defending women’s champions the United States take on bronze medal winners from The World Games Panama at 9am ET.
Thierry Boudard, executive president of Sportall added:
“We are excited to support IFAF in their new digital journey. As a “glass-to-glass” partner of internal federations, we help IFAF in the production, the promotion, the streaming and the monetization of their content. With IFAF, we’ll be strongly involved in the increasing the global visibility of continental and youth competitions of American Football as well as the growth of the Flag Football.”